Recently, HOTELS, an international authoritative magazine in the hotel industry, announced the top 325 hotels in the world in 2018. Sunmei International ranked 16th on the list with 121483 rooms and 2352 open stores.
“HOTELS” is a magazine of the International Hotel and Catering Association. It has been published for 40 years and is recognized as the authoritative media in the hotel industry worldwide. Every year, HOTELS publishes its annual global hotel group rankings based on the size of rooms and the number of hotels through in-depth analysis of global hotel operations and business expansion. Sunmei International has been on the list for many years, and its ranking has been rising.
In 2016, Sunmei International ranked 22nd in the global hotel group, 19th in 2017 and 16th in 2018, showing growing strength.
As of July 31, 2019, the number of Sunmei International Hotels reached 4227 (including in the operating and preparatory stores), which maintained a strong growth trend. Under the guidance of brand diversification and scale strategy, Sunmei International has gradually established a comprehensive service platform integrating hotel, home and life services, and invested in brand positioning, brand management output, supply chain management, operation management and training, membership system, mobile Internet technology and big data application, industry investment. The capital and other aspects have unique competitiveness.
At present, Sunmei International has 12 Hotel brands, including Rizti Hotel (high-end hotel), Ivy Hotel (economic Hotel chain), Oak Hotel (light standard hotel chain), providing services to global hotel investors, with stores all over the world.
Rizti Hotel rendering
Ivy Hotel rendering
Oak hotel rendering
At present, Sunmei International has begun to operate in Africa, dispatching professional teams to Ethiopia, Nigeria and other countries to explore new markets.
Sunmei International has launched a new round of layout. In the future, Sunmei International will continue to help the local tourism and accommodation industry move towards high standards and quality on the basis of in-depth research on the consumption characteristics and development trends of African hotels. Sunmei International will join hands with more hotel investors to set sail and share the dividends of joining the chain market.
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