Business

Gursha launches Ethiopia’s first supermarket cash-back platform as digital payments hit an inflection point

Ethiopia has seen restaurant coupon apps, delivery platforms, and a growing number of digital wallets. What it hasn’t had—until now—is a cash-back rewards platform built specifically for supermarket shopping. That’s the bet behind Gursha, a newly launched Ethiopian startup that brings an Ibotta- and Rakuten-style model to brick-and-mortar grocery stores. Gursha has already onboarded Arada

December 19, 2025 • By Addis Insight

Business

Ethiopia’s Digital Creator Economy Gets a Boost as JAMI and Arifpay Launch Country’s First Multi-Currency Tipping Platform

Addis Ababa, Ethiopia — May 29, 2025 Ethiopia’s fast-growing digital economy just got a major shot in the arm. JAMI, a newly launched content monetization platform founded by local tech entrepreneur Nathan Damtew, has officially partnered with leading fintech company Arifpay to debut the country’s first multi-currency digital tipping service for creators. The platform, unveiled

May 29, 2025 • By Addis Insight

Entrepreneurship

Weyra Academy Launches 6-Week Web Development Course to Build Ethiopia’s Digital Workforce

Addis Ababa, Ethiopia — April 25, 2025 – In a move aimed at accelerating digital literacy and workforce development in Ethiopia, Weyra Academy has announced the launch of a 6-week web development course beginning May 26, 2025. The program is designed to equip beginners with the foundational skills needed to build websites and pursue careers

April 25, 2025 • By Addis Insight

Business

Venture Meda: Job Creation through Incubation and acceleration in Ethiopia.

Venture Meda, a transformative initiative launched in partnership with the Mastercard Foundation, the Ministry of Innovation and Technology, and iceaddis, continues its mission to foster job creation and economic growth in Ethiopia. Through innovative incubation and acceleration programs, Venture Meda is set to create sustainable job opportunities by supporting young entrepreneurs and expanding digital entrepreneurship

April 15, 2025 • By Addis Insight

Entrepreneurship

Zegju: The Ethiopian Ed-Tech Startup That’s Revolutionizing Exam Preparation

A Startup Born from Necessity and Passion In Ethiopia, where access to quality educational resources is often limited, one startup is rewriting the script on how students prepare for their exams. Zegju, co-founded by Brook Fantahun, is an ed-tech platform built with the singular goal of making exam preparation more accessible, practical, and engaging for

February 8, 2025 • By Addis Insight

Business

Koderlab: Empowering Ethiopia’s Next Generation of Digital Innovators

In a rapidly evolving digital world, the need to equip the next generation with tech skills is more urgent than ever. Koderlab, an innovative EdTech startup founded in September 2023, is redefining education in Ethiopia by empowering young learners with essential coding, digital literacy, and soft skills to prepare them for the challenges of tomorrow.

January 22, 2025 • By Addis Insight

Entertainment & Arts

From Directions to Connections: How Konta’s TikTok Fame Is Redefining Ethiopian Marketing

Viral by Chance, Famous by Choice: The Rise of Ethiopia’s Unintentional TikTok Superstars Why focus only on the negatives of social media when it has the power to rewrite lives in the most unexpected ways? Currently, people who have never owned a smartphone or heard of hashtags are becoming unlikely stars after their unplanned moments

November 16, 2024 • By Addis Insight

Entrepreneurship

Creative DNA Ethiopia 2.0 Pop-Up Showcases Bold & Innovative DesignsJoin Us for an Exclusive Event Featuring Emerging Ethiopian Fashion Talent

ADDIS ABABA, 11 NOVEMBER 2024 – The future of Ethiopian fashion is on display! The Creative DNA: Ethiopia 2.0 program invites you to an exclusive two-day pop-up event on November 16th and 17th, 2024, from 9:30 AM to 5:00 PM at The British Council, Addis Ababa. This exciting showcase will feature collections from Ethiopia’s most

November 13, 2024 • By Addis Insight

Diaspora

Meet the Ethiopian Women Revolutionizing Children’s Education Across the Globe

In a rapidly evolving global landscape, three Ethiopian women entrepreneurs are making significant strides in children’s education by blending technology, culture, and innovation. Spread across Germany, Switzerland, and Ethiopia, Tayech Berihun of LayuToys, Selamawit Mindaye of Lijinet, and Nigist Goytom of HaHu Scripts are empowering the next generation through interactive learning tools that celebrate Ethiopian

October 5, 2024 • By Addis Insight

Business

Meet Tayech Berihun: The Ethiopian-German Entrepreneur Empowering Kids Through LayuToys

In a world increasingly interconnected yet grappling with cultural displacement, Tayech Berihun saw an opportunity to empower children through playful learning. Her journey as the founder of LayuToys is not just about creating toys—it’s about preserving language, celebrating diversity, and fostering cultural pride in children. In this spirited interview, Tayech shares the inspiration, challenges, and

September 21, 2024 • By Addis Insight