Business

251 Communications Unveils Its Bold Rebrand

Embracing “The Now-The Future” of Marketing Addis Ababa, Ethiopia (March 28, 2024) – 251 Communications, a leading Ethiopian communications and marketing agency, is thrilled to announce its dynamic rebrand strategy designed to propel it into the future of marketing. For over a decade, 251 Communications has been a trusted partner for businesses, crafting effective communication

March 29, 2024 • By Addis Insight

Business

Yango Celebrates Its Drivers on Driver Appreciation Day in Ethiopia

A special Iftar program for Muslim drivers Addis Ababa, Ethiopia – March 28, 2024 – Yango, an international tech company, a ride-hailing app in Ethiopia, celebrated dedicated drivers on Driver Appreciation Day, recognizing their vital role in providing safe and convenient transportation across Addis Ababa and Sheger City. Yango, together with its franchise partner G2G

March 29, 2024 • By Addis Insight

Business

Creative DNA: Ethiopia Programme Announces Second Cohort of Early-Stage Fashion Designers

PRESS RELEASE ADDIS ABABA, 18 MARCH 2024  Creative DNA: Ethiopia, an innovative fashion incubation  programme dedicated to nurturing early-stage fashion designers in Ethiopia, is thrilled to announce the launch of its second cohort. Building on the success of its inaugural program, Creative DNA: Ethiopia continues to foster creativity, entrepreneurship, and sustainable growth within the Ethiopian

March 18, 2024 • By Addis Insight

Business

Ethiopian Airlines Stops Using Somalia Airspace After ‘Unsafe’ Incident

Ethiopian Airlines has ceased operations within Somalia’s airspace, a route previously integral to its flights to Asian destinations. The decision, as revealed by CEO Mesfen Tase in an interview with BBC Amharic, stems from the airline’s concerns over the safety of air traffic services provided by Somalia. The shift in operational strategy follows an incident

March 1, 2024 • By Addis Insight

Business

Can Ethiopia Afford the Power-Hungry Pursuit of Bitcoin Mining?

The Debate on Bitcoin Mining in Developing Countries: A Closer Look at Ethiopia and Power Consumption Concerns In recent years, the global interest in cryptocurrencies, especially Bitcoin, has surged. This digital gold rush has led to a significant increase in Bitcoin mining activities worldwide. Bitcoin mining is the process by which transactions are verified and

February 21, 2024 • By Addis Insight

Business

Gebeya is Rebranding: Welcome To The Age of the Talent Cloud

Addis Ababa, February 19, 2024 – Gebeya Inc., a leading Pan African tech leadership company, today announced its evolution into a premier all-in-one Talent Cloud provider. This strategic repositioning marks a significant milestone in Gebeya’s journey — revolutionizing how the world connects with talent, Africa, and beyond. As Gebeya strengthens its focus, it becomes clear that

February 20, 2024 • By Addis Insight

Business

Kenya Grants Visa Fee Relief for Ethiopian Visitors

In a significant update, the Ethiopian Ambassador to Kenya has announced that Ethiopian travelers will no longer be required to pay the $30 Electronic Travel Authorization (ETA) fee when visiting Kenya. Last year, President William Ruto of Kenya announced visa-free entry for citizens of African nations, aiming to enhance intra-African travel. However, it was later

February 20, 2024 • By Addis Insight

Business

The Ethiopian Capital Market Authority Announces Transformative Developments in the Capital Markets Sector

Press Briefing Addis Ababa, February 7, 2024 – The Ethiopian Capital Market Authority (ECMA) is pleased to announce significant milestones in the country’s capital market sector. This development underscores the authority’s commitment to fostering a resilient and dynamic capital market ecosystem. The focal point of today’s press conference will be the recent adoption of the Capital Markets

February 7, 2024 • By Addis Insight

Business

Between Hashtags and Heartbreaks: Ethiopian Influencers at the Crossroads of Personal Choices and Public Perception

By Fikir Belete In the realm of marketing in Ethiopia, things are changing in how companies tell people about their products. They’re not relying so much on TV or radio; instead, they’re using social media like Instagram, Twitter, Facebook, and TikTok. This change is creating a big chance for influencers. Now, more people can get

January 31, 2024 • By Addis Insight

Business

20 Million Euro Extravaganza: Unveiling the Lavish Transformation of Ethiopia’s Palace

The exorbitant and unresponsive nature of the expenses incurred in the agreement signed between Ahmed Shide, the Minister of Finance, Valérie Tehio, the Country Director of the French Development Agency (AFD), and Frederic Bontems, the then Ambassador of France to Ethiopia and the African Union, has raised concerns. This agreement locked in a staggering 12

January 30, 2024 • By Addis Insight